Fight Club is starting to look somewhat prophetic this week – a number of recent events are reminiscent of ‘Project Mayhem’, Tyler Durden’s plan to bring down the structures and sensibilities of conservative/capitalist America (apparently loosely based on the Cacophany Society).

Specifically:

• U.S. broadcaster Comcast ’somehow’ showed 30 seconds of porn to some viewers during its broadcast of the Superbowl (Tyler Durden splices frames of porn into family movies in Fight Club)
• An employee of U.S. financial company Fannie Mae attempted to wipe the company’s customer credit history data (in the film version, the ultimate goal of Project Mayhem was to erase credit information and return everyone to an equal footing)
• People in several parts of the world have been hacking road signs to display strange messages, such as “NOBODY HAS EVER/LOVED YOU” (Project Mayhem manipulated public space to publicise messages such as “Did you know? You can use old motor oil to fertilize your lawn”)
• Starbucks has at least been partially destroyed (albeit not by blowing up nearby corporate art as in the film)

Can the wanton destruction of an Apple store be far off?  Let’s hope not…